Discover the risks lurking in your unused data, understand why it threatens your organization, and learn effective strategies to safely eliminate dark data from your systems.
Dark data is information that organizations collect and store but never utilize for business purposes. It accumulates over time without providing any value while creating significant security liabilities. Anything sent over the internet can potentially become dark data at some point in its lifecycle.
The initial impetus behind collecting this data was to gather value or conduct broad-based information gathering when dealing with customers. Over time, the most valuable data becomes obsolete and transforms into dark data — a liability without utilization.
Dark data exists in every industry, but these are the most common forms that accumulate in organizations:
Geolocation tagging data
Raw survey data
Recorded customer calls
Old emails & attachments
Discarded marketing campaigns
Surveillance footage
Old documents
Past employee records
Archived web content
Duplicate data copies
IoT device data
Log files & analytics
The existence of dark data in storage systems poses several significant challenges that businesses must understand:
Data regulations mandate organizations to handle data securely at all times, including data at rest. Leakage of sensitive information stored in dark data can make businesses non-compliant, leading to legal penalties, financial implications, and loss of reputation.
Dark data may contain proprietary information, strategic plans, business research, partnership details, or operational data. Accidental disclosure can lead to loss of business value and investor trust.
TCO including backup, accessibility, and readiness increases drastically with dark data consuming storage space. Estimates suggest 1 TB of data can cost above $3,000/year — a significant liability without foreseeable utilization.
Data centers require enormous energy. IEA estimates put their requirement at 1% of global electricity output, expected to rise to 1/5 of world power supply by 2025. Dark data contributes significantly to worldwide carbon emissions and global warming.
Data collection costs money, and if data is not utilized or underutilized, it represents a significant loss of opportunity for businesses. Resources spent on storage could be invested in actionable initiatives.
Dark data may contain sensitive information that could lead to financial, legal, and brand reputation loss if compromised. These risks must be mitigated through a comprehensive data destruction policy:
Overwriting software uses pseudorandom binary patterns to overwrite data in all sectors of storage devices. This ensures data is permanently removed and cannot be recovered, even in forensic laboratory settings.
After overwriting, a verification sweep ensures all targeted sectors have been wiped and no remnants remain. This includes hidden disk areas such as HPA, DCO, and remapped sectors.
NIST-approved software supporting NIST 800-88 and 23+ other international standards (DoD 3 & 7 Pass) ensures compliance with global data privacy regulations including GDPR, CCPA, HIPAA, SOX, and ISO 27001.
Erasure reports stored in accessible cloud repositories help companies demonstrate compliance during audits and regulatory reviews.
D-Secure provides comprehensive solutions for eliminating dark data across all storage types:
Complete erasure of solid-state and hard disk drives
Desktop and laptop data sanitization
Enterprise server data destruction
Portable storage media sanitization
Smartphone and tablet data erasure
Cloud and VM environment sanitization
Businesses are inherently attracted to retaining dark data due to its perceived value and acquisition costs. However, the effort required in human resources, technology, money, and energy to extract value from it remains unfeasible.
The risks associated with dark data outweigh the benefits, pointing firmly toward destruction rather than indefinite retention.
D-Secure provides NIST-approved data destruction solutions that permanently eliminate dark data across all storage types, helping you reduce costs, improve compliance, and minimize security risks.
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